Case Study: GameQuest’s Growth with SellerChamp
Overview of the Company
| Company | Crescent Marketing DBA GameQuest |
| Website | gamequestdirect.com |
| Industry | Media/Video Games |
| Headquarters | California, USA |
| Number of Employees | 11 – 50 |
| Annual Revenue | $32 Million |
| Technologies Used | Slack, Shopify, Dear Inventory, DesktopShipper, Acenda |
| GameQuest LinkedIn | |
| Seller Type | Reseller |
Crescent Marketing DBA GameQuest is a reseller of video games and other media products, based in California. The company operates with a team of 11 to 50 employees and generates an impressive annual revenue of $32 million. With rapid business growth,GameQuest expanded its presence across several online marketplaces, including:
- Amazon
- eBay
- Walmart
- Etsy
However, managing these platforms came with several challenges, such as:
- Listing products across multiple marketplaces
- Tracking inventory effectively
- Fulfilling customer orders efficiently
- Adjusting prices in real-time
To address these issues, GameQuest sought a solution that could streamline and automate these processes, allowing them to save time and increase operational efficiency. Despite trying several solutions, including:
- Monsoon
- Orderhive
- CedCommerce
- ChannelAdvisor
None fully met their needs. Each tool had limitations, such as insufficient automation, challenges with bulk uploads, or too many manual steps involved. GameQuest required a more comprehensive solution to continue its growth and overcome these operational hurdles.
That’s when they turned to SellerChamp™, a multi-channel listing and inventory management platform that automates key e-commerce tasks. With SellerChamp™, GameQuest was able to streamline its operations, helping the business grow while solving the issues it previously faced.
5 Challenges Faced by GameQuest
As a growing reseller, GameQuest encountered several challenges
1. Complex Product Listings Across Multiple Marketplaces
Managing product listings across different online marketplaces was a time-consuming and tedious process. Each platform had its own rules and upload procedures, which meant that GameQuest had to spend a lot of time manually listing products and ensuring they were up to date on all sites.
2. Finding it Difficult to Keep Up With Price Adjustments
Competing with other sellers meant constantly monitoring and adjusting prices. Without an automated solution, GameQuest found it difficult to keep up with price changes across its products, particularly on platforms like Amazon and eBay.
3. Order Fulfillment Challenges
Handling orders from multiple marketplaces required GameQuest to work with different fulfillment partners, including Amazon FBA and third-party logistics companies. Before SellerChamp, this process was complex, with several manual steps that slowed down order fulfillment.
4. Lack of Customization and Support
GameQuest had tried other e-commerce management solutions, such as Monsoon and Orderhive, but none of them offered the level of customization, automation, or reliable customer support that GameQuest needed to manage its reseller business efficiently.
5. Inventory Management Issues
GameQuest struggled to keep track of inventory across multiple sales channels. There was always a risk of overselling on one platform while still showing stock on another, which led to unhappy customers and frequent order cancellations.
Why GameQuest Chose SellerChamp?
After trying multiple systems, GameQuest turned to SellerChamp, a powerful multi-channel listing manager with integrated tools for inventory management, order fulfillment, and competitive repricing. What made SellerChamp stand out for GameQuest was its ability to handle all these tasks under one platform. It was a system designed specifically for sellers like GameQuest, who needed to operate across several marketplaces with efficiency and precision.
SellerChamp addressed their challenges head-on by:
If SellerChamp were to go away, we’d be at a loss—we’d have to start over, maybe even quit.
The CEO of GameQuest highlighting SellerChamp’s profound impact
Key Benefits of SellerChamp™ for Resellers
SellerChamp™ provides resellers with several important advantages:
Saves Time:
Automating tasks like bulk listing helps resellers spend less time on routine work, giving them more time to grow their business.Boosts Sales:
With features like automatic price adjustments and accurate inventory tracking, resellers can stay competitive and avoid running out of stock, leading to more sales.Simplifies Operations:
Managing orders and fulfillment from multiple channels in one place makes the process smoother and helps avoid delays.Ability to Handle Growth:
As a reseller’s business expands, SellerChamp™ can easily handle more products, orders, and shipments without slowing down.
Key Features of SellerChamp™ for GameQuest
| Feature | How It Helped GameQuest |
|---|---|
| Multi-Channel Listing Management | Bulk uploads allowed GameQuest to quickly list products across Amazon, eBay, Walmart, and other sites. |
| Inventory Sync | Real-time synchronization across all platforms helped prevent overselling and ensured accurate stock levels. |
| Dynamic Repricing | Automated price adjustments based on competition helped GameQuest stay competitive and win more Buy Boxes. |
| Multi-Channel Fulfillment | Orders were automatically routed to fulfillment partners like Amazon FBA, simplifying the entire process. |
| Customizable Workflows and API Integrations | Allowed GameQuest to tailor the platform to their needs, including custom order tagging and supplier integration. |
Implementation Stages
For GameQuest, transitioning to SellerChamp was a straightforward process. The platform was built with ease of use in mind, so even though GameQuest had struggled with other systems before, implementing SellerChamp was relatively seamless.
STEP 01
Integrating Marketplaces
The first step was connecting all of GameQuest’s marketplaces to the SellerChamp platform. Whether it was Amazon, eBay, or Walmart, SellerChamp’s API feeds allowed GameQuest to sync all their listings and orders automatically. The process was quick, and within a short time, GameQuest was able to manage its entire multi-marketplace operation from one platform.
STEP 02
Inventory and Order Management
With SellerChamp’s centralized inventory system, GameQuest no longer had to worry about overselling or managing stockouts. The platform updated their stock levels in real time, ensuring accurate inventory across all marketplaces. Additionally, SellerChamp’s automated order fulfillment and routing streamlined the process of shipping out orders, whether they were routed to internal fulfillment centers or third-party providers.
Also, check out video on How to Update Inventory in Bulk.
STEP 03
Competitive Repricing Setup
GameQuest set up SellerChamp’s competitive repricing tool to adjust prices automatically based on market conditions. The tool allowed them to stay competitive without constantly monitoring prices manually, which was a time-consuming task in their previous system.
STEP 04
Customization
One of the standout features of GameQuest was SellerChamp’s customization. GameQuest tailored workflows to their needs, particularly in areas like bulk uploads and custom reporting. They could now upload data for various marketplaces simultaneously and download detailed performance reports that gave them better insights into their operations.
Result: Before vs After
The chart below highlights the transformative impact of using SellerChamp for GameQuest. In 2022, before integrating SellerChamp’s automation tools, revenue remained steady but limited in growth. By 2023, after adopting SellerChamp’s multi-channel management and repricing features, we see a substantial increase, particularly, with total revenues more than doubling, surpassing $20 million.
Implementing SellerChamp brought immediate improvements to GameQuest’s operations through:
Simplified Product Listings: With SellerChamp’s Bulk Lister, GameQuest could scan UPCs or upload files to list thousands of products quickly across multiple marketplaces, freeing up valuable time.
Improved Inventory Management: The real-time Inventory Sync feature kept stock levels accurate across all platforms, reducing overselling and improving customer satisfaction by ensuring products were always available.
Streamlined Order Fulfillment: SellerChamp’s Multi-Channel Fulfillment centralized order management, automatically routing orders to the right fulfillment partner, speeding up the process, and reducing errors.
Customization for Unique Needs: SellerChamp’s flexibility allowed GameQuest to create custom workflows, integrate suppliers, and automate processes, saving both time and money.
Competitive Repricing: SellerChamp’s automated repricing tool kept GameQuest’s prices competitive, leading to more Buy Box wins on Amazon and boosting overall sales.
To put it in a nutshell, SellerChamp made a big difference by simplifying GameQuest’s operations, improving efficiency, and enhancing customer satisfaction.
Conclusion
SellerChamp helped GameQuest overcome its operational challenges by providing a reliable and scalable solution. With features like multi-channel listing, automated repricing, and real-time inventory updates, GameQuest streamlined its processes and saved time.
SellerChamp’s all-in-one system allowed them to manage multiple marketplaces efficiently, reduce errors, and grow their business. GameQuest’s experience shows that SellerChamp is an ideal solution for multi-channel sellers looking to simplify operations and scale successfully.
